JACKSON, Miss., Aug. 4, 2020 /PRNewswire/ — Dr. Lou Marciani, a worldwide authority on fan safety, security, health, and fan experience for sports and entertainment, announced today the launch of the Innovation Institute for Fan Experience™ (IIFX). The Innovation Institute is well on its way to building the largest global alliance to lead a world of sports and entertainment that has been forever changed and informed by the COVID-19 pandemic.
The Innovation Institute was in the planning stages prior to the pandemic, but the associated and urgent needs of the industry expedited the launch timeline. A first-of-its-kind organization, the Innovation Institute will provide “next-level” direction for industries that fans want back to normal and whose very existence depends on how well they can safely gather fans.
Marciani has been on the front lines of the COVID-19-related safety, security and health issues facing sports and entertainment since March as co-chair of the “Return…